Crafted with Experience, Designed with Heart

Over 20 Years of Diamond Art Expertise, Dedicated to Every Sparkling Detail

  • 20+
    20+ Years of Expertise
  • 40+
    In-House Designers
  • 300+
    Team Members
  • 500+
    Global Partners
Handcrafted diamond painting in progress, showcasing precision, patience, and artisanal craftsmanship in every detail - Diamond Art Kits

When Tiny Sparks Become Masterpieces

One winter day in Amsterdam’s Old Church Square, our team stopped to watch a silver-haired artist working quietly on a diamond painting. As the portrait took shape in the morning light, thousands of small drills became more than materials on a canvas. Their careful placement created depth, expression, and a sense of life. That moment reminded us that meaningful art is often built through patience, one small detail at a time.

More than two decades of manufacturing experience taught us how consistency and precision shape a reliable kit. Our customers showed us something equally important: every creator brings a different story to the canvas. The anticipation of opening a new kit, the personal touches added along the way, and the joy of creating with loved ones all give each finished piece its own meaning.

Today, every kit is designed to give creators the clarity, materials, and freedom they need to make the artwork their own. The drills may share the same colors and shapes, but no two finished pieces carry exactly the same experience. Each completed canvas reflects time, focus, and imagination, turning thousands of sparkling details into something personal and lasting.

"We don't just offer products; we create meaningful artistic experiences. Every diamond, every inch of canvas reflects our passion for detail. Your trust inspires us to continually strive for excellence, infusing the finest craftsmanship and serviceinto every kit, creating a distinctive and meaningful experience."
Athena
CEO Diamond Art Kits

 A New Chapter Built on Years of Experience 

  • 1998 - Our Manufacturing Journey Begins

    A strong foundation for high-quality production, paving the way for decades of experience and future growth.

  • 2019 – Our Brand Philosophy Takes Shape

    Focusing on how small efforts lead to extraordinary creations, marking a new chapter in our creative journey.

  • 2021 - Official Brand Launch

    An important step in our journey that marked significant growth and progress.

  • 2024 - Global Expansion

    Our brand expands into global markets, sharing original designs and thoughtfully crafted kits with diamond painting enthusiasts worldwide.

  • 2025 - A Creative Future

    Expanding designs, growing our community, embracing sustainability, enhancing digital experiences, and collaborating globally—proving that small efforts can lead to extraordinary artistic achievements.

  • Nov 2026 - A New Name, Same Passion

    Formerly known as FEELOOK Art, we officially rebranded as Diamond Art Kits (DAK) in early November 2026, marking the beginning of an exciting new chapter.

  • Beyond 2026 – Moving Forward

    Continuing to grow, explore new designs, and bring more creative possibilities to our community.

Product Soul

Through refined canvas design and the flexible use of different diamond types, we pursue the most faithful visual outcome for every artwork.

Finished Artemis diamond art with shimmering moonlight and mystical woodland details – Diamond Art Kits

1. Mini Diamonds

Smaller diamonds create finer detail and depth, turning patience and care into something truly rewarding.

2. Special-Shaped Diamonds

Distinct shapes add dimension and character, allowing each artwork to feel more expressive and alive.

3. Detail-Focused Design

Every detail is thoughtfully refined, guiding creators into a calm, focused flow of creation.

Kitten Party canvas showing progress with sparkling diamond drills applied - Diamond Art Kits

Our Vision

Our creative community welcomes every maker as an artist. Whether someone is discovering a new hobby, balancing a busy career, or enjoying retirement, diamond painting offers a meaningful way to transform small, focused actions into expressive art.

  • In New York, a housewife created her soul garden through diamond painting, feeling inner peace and growth.
  • In Paris, an elderly person found long-lost self-expression through the arrangement of diamonds, experiencing healing and fulfillment like never before.
  • In Sydney, a family of three created an artwork that symbolized their family warmth, strengthening emotional connections.

Diamond Art Kits is more than an art brand. It is a creative platform where small sparks become radiant works of art, giving people space to express themselves, unwind, and grow through creativity.